{"id":15379,"date":"2022-01-20T10:31:37","date_gmt":"2022-01-20T09:31:37","guid":{"rendered":"https:\/\/innovin.fr\/?p=15379"},"modified":"2022-05-22T23:05:19","modified_gmt":"2022-05-22T21:05:19","slug":"seminaire-vins-consommateurs-sur-loenotourisme","status":"publish","type":"post","link":"https:\/\/innovin.fr\/en\/seminaire-vins-consommateurs-sur-loenotourisme\/","title":{"rendered":"S\u00e9minaire Vins &#038; Consommateurs sur l&#8217;oenotourisme"},"content":{"rendered":"<p><section class=\"kc-elm kc-css-186513 kc_row\"><div class=\"kc-row-container  kc-container\"><div class=\"kc-wrap-columns\"><div class=\"kc-elm kc-css-171208 kc_col-sm-12 kc_column kc_col-sm-12\"><div class=\"kc-col-container\"><div class=\"kc-elm kc-css-372625 kc_text_block\"><\/p>\n<p><strong>L\u2019ISVV vous invite \u00e0 son s\u00e9minaire \u00ab\u00a0Vins et Consommateurs \u00bb, organis\u00e9 en partenariat avec Inno\u2019vin ! La th\u00e9matique portera sur \" l&#8217;oenotourisme : comment r\u00e9pondre aux nouvelles attentes ?\"<\/strong><\/p>\n<p><b>14 avril 2022, de 14h30 \u00e0 17h00, \u00e0 Pessac<br \/>\n<\/b><!--more--><\/p>\n<p>Acteurs de la fili\u00e8re vitivinicole, professionnels du tourisme, institutions et collectivit\u00e9s territoriales&#8230; Nombreux sont les acteurs qui prennent part au d\u00e9veloppement de l\u2019offre \u0153notouristique dans les r\u00e9gions viticoles. Cette multiplicit\u00e9 de parties prenantes rend pluriels les objectifs adress\u00e9s par le tourisme viticole. A la crois\u00e9e des chemins entre des enjeux de valorisation d\u2019un produit, d\u2019un territoire, d\u2019un patrimoine individuel et collectif, il s\u2019agira d\u2019apporter une r\u00e9flexion autour du mod\u00e8le de l\u2019oenotourisme de demain visant \u00e0 fournir aux voyageurs et consommateurs des exp\u00e9riences immersives uniques et durables.<\/p>\n<hr \/>\n<h2><span style=\"color: #ce1247;\">REPLAY<\/span><\/h2>\n<p>\n<\/div><\/div><\/div><\/div><\/div><\/section><section class=\"kc-elm kc-css-394148 kc_row\"><div class=\"kc-row-container  kc-container\"><div class=\"kc-wrap-columns\"><div class=\"kc-elm kc-css-477529 kc_col-sm-12 kc_column kc_col-sm-12\"><div class=\"kc-col-container\">\n\t<div class=\"kc-elm kc-css-370396 kc_shortcode kc_video_play kc_video_wrapper\" data-video=\"https:\/\/youtu.be\/IJKSlvqFetw\" data-width=\"600\" data-height=\"338.98305084746\" data-fullwidth=\"\" data-autoplay=\"\" data-loop=\"yes\" data-control=\"yes\" data-related=\"\" data-showinfo=\"\" data-kc-video-mute=\"\">\n\t\t\t<\/div>\n\n<\/div><\/div><\/div><\/div><\/section><section class=\"kc-elm kc-css-810339 kc_row\"><div class=\"kc-row-container  kc-container\"><div class=\"kc-wrap-columns\"><div class=\"kc-elm kc-css-421184 kc_column kc_col-sm-12\"><div class=\"kc-col-container\"><div class=\"kc-elm kc-css-293136 kc_text_block\"><\/p>\n<hr \/>\n<h2><span style=\"color: #ce1247;\">PROGRAMME<\/span><\/h2>\n<p>Interventions :<\/p>\n<ul>\n<li><span style=\"color: #865676;\"><strong>L\u2019avenir de l\u2019oenotourisme sera durable !<\/strong><\/span> par <strong>Laurence Cogan-Marie<\/strong>, Professeur d\u2019oenotourisme \u00e0 la School of Wine &amp; Spirits Business, BSB<\/li>\n<li><span style=\"color: #865676;\"><strong>L\u2019\u00e9vasion comme \u00e9l\u00e9ment cl\u00e9 de l&#8217;exp\u00e9rience de visite : conceptualisation et application dans le domaine de l&#8217;oenotourisme\u00a0<\/strong><\/span>par <b>Renaud Lunardo<\/b>, Professeur associ\u00e9 de Marketing \u00e0 Kedge BS et\u00a0<b>Fr\u00e9d\u00e9ric Ponsignon<\/b>, Professeur associ\u00e9 en Management des Op\u00e9rations \u00e0 KEDGE BS<\/li>\n<\/ul>\n<p>Table-ronde anim\u00e9e par <strong>Tatiana Bouzdine Chameeva<\/strong> et <strong>Nashidil Rouia\u00ef<\/strong>, en pr\u00e9sence de :<\/p>\n<ul>\n<li><strong>Brigitte Bloch<\/strong>, Comit\u00e9 r\u00e9gional du tourisme<\/li>\n<li><b>Vincent\u00a0<\/b><span style=\"font-weight: 600;\">Laberg\u00e8re<\/span><b>,\u00a0<\/b>Ch\u00e2teau de Rayne Vigneau, AOC Sauternes-Barsac<\/li>\n<li><strong>Francois Ruhlmann,\u00a0<\/strong>Cave de Gan &#8211; Juran\u00e7on<\/li>\n<li><strong>Christian Vital,\u00a0<\/strong>Interloire<\/li>\n<\/ul>\n<p>&gt; <a href=\"https:\/\/innovin.fr\/wp-content\/uploads\/2022\/01\/20220414-vinsconso-oenotourisme_prog.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>T\u00e9l\u00e9charger le programme<\/strong><\/a><\/p>\n<hr \/>\n<h2><span style=\"color: #ce1247;\">INFOS &amp; INSCRIPTIONS<\/span><\/h2>\n<ul>\n<li><strong>INSCRIPTION<\/strong> : pour vous inscrire, merci de <a href=\"https:\/\/www.billetweb.fr\/seminaire-vins-et-consommateurs-8\" target=\"_blank\" rel=\"noopener noreferrer\">cliquer sur ce lien<\/a><\/li>\n<li><strong>LIEU<\/strong> : Maison de l\u2019\u00e9conomie, Amphith\u00e9\u00e2tre Asselain, Campus Montaigne Montesquieu, B\u00e2timent H, 16 avenue L\u00e9on Duguit Pessac<\/li>\n<li><strong>INFOS<\/strong> : pour tout renseignement, vous pouvez contacter :<\/li>\n<\/ul>\n<p>&#8211; Nashidil Rouia\u00ef : nashidil.rouiai[a]u-bordeaux.fr<br \/>\n&#8211; Tatiana Bouzdine Chameeva : tatiana.chameeva[a]kedgebs.com<br \/>\n&#8211; Ma\u00ebva Breuil : maeva.breuil[a]innovin.fr<\/p>\n<p>\n<\/div><\/div><\/div><\/div><\/div><\/section><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019ISVV vous invite \u00e0 son s\u00e9minaire \u00ab\u00a0Vins et Consommateurs \u00bb, organis\u00e9 en partenariat avec Inno\u2019vin ! La th\u00e9matique portera sur &#8221; l&#8217;oenotourisme : comment r\u00e9pondre aux nouvelles attentes ?&#8221; 14 [&hellip;]<\/p>\n","protected":false},"author":3700,"featured_media":15761,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2805,2802,4206],"tags":[],"class_list":["post-15379","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-la-une-actus","category-actualites","category-evenement"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>S\u00e9minaire Vins &amp; Consommateurs sur l&#039;oenotourisme | INNO&#039;VIN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/innovin.fr\/seminaire-vins-consommateurs-sur-loenotourisme\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"S\u00e9minaire Vins &amp; Consommateurs sur l&#039;oenotourisme | INNO&#039;VIN\" \/>\n<meta property=\"og:description\" content=\"L\u2019ISVV vous invite \u00e0 son s\u00e9minaire \u00ab\u00a0Vins et Consommateurs \u00bb, organis\u00e9 en partenariat avec Inno\u2019vin ! 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