{"id":24220,"date":"2024-03-01T16:21:02","date_gmt":"2024-03-01T15:21:02","guid":{"rendered":"https:\/\/innovin.fr\/?p=24220"},"modified":"2024-03-13T15:59:18","modified_gmt":"2024-03-13T14:59:18","slug":"journee-technique-les-vins-no-low","status":"publish","type":"post","link":"https:\/\/innovin.fr\/en\/journee-technique-les-vins-no-low\/","title":{"rendered":"Journ\u00e9e Technique : Les vins No Low"},"content":{"rendered":"<section class=\"kc-elm kc-css-756034 kc_row\"><div class=\"kc-row-container  kc-container\"><div class=\"kc-wrap-columns\"><div class=\"kc-elm kc-css-462449 kc_col-sm-12 kc_column kc_col-sm-12\"><div class=\"kc-col-container\"><div class=\"kc-elm kc-css-675793 kc_text_block\"><\/p>\n<p><strong>Les comportements de consommation alimentaire semblent \u00e9voluer depuis quelques ann\u00e9es vers des choix plus sains et sobres se traduisant dans le segment des boissons alcoolis\u00e9es par l\u2019\u00e9mergence et la croissance d\u2019alternatives \u00ab\u00a0sans alcool\u00a0\u00bb\u00a0: les NO LOW. Si cette nouvelle cat\u00e9gorie de boissons peut \u00eatre per\u00e7ue comme une opportunit\u00e9 pour le secteur du vin afin conqu\u00e9rir de nouveaux march\u00e9s, de nombreux enjeux restent \u00e0 r\u00e9soudre&#8230;<\/strong><!--more--><\/p>\n<h3 style=\"text-align: center;\"><span style=\"color: #666699;\"><strong>Mercredi 10 avril &#8211; 9h30 \u00e0 17h00<\/strong><\/span><\/h3>\n<p style=\"font-weight: 400;\">Concernant les d\u00e9fis techniques, les consommateurs demeurent exigeants quant \u00e0 l&#8217;authenticit\u00e9 de leur exp\u00e9rience de d\u00e9gustation, recherchant des boissons qui se rapprochent le plus possible du profil sensoriel du vin. L&#8217;innovation technologique est alors attendue pour \u00e9liminer l&#8217;alcool tout en maintenant la qualit\u00e9 gustative du vin. Les enjeux li\u00e9s \u00e0 la r\u00e9glementation et l\u2019\u00e9tiquetage suscitent \u00e9galement une attention particuli\u00e8re. Il est primordial d\u2019\u00e9tablir des normes claires, de garantir la transparence des informations sur l\u2019\u00e9tiquette et d\u2019\u00e9viter toute source de confusion pour le consommateur.<\/p>\n<p><strong>Inno\u2019vin et la Chaire Attentes Soci\u00e9tales Vins &amp; Vignobles, vous proposent lors de cette journ\u00e9e technique de prendre du recul face \u00e0 ce sujet et de faire le point sur les techniques de d\u00e9salcoolisation, la question des qualit\u00e9s organoleptiques, les enjeux r\u00e9glementaires mais aussi les tendances du march\u00e9 et l\u2019\u00e9volution de l\u2019acceptation face \u00e0 ces nouvelles cat\u00e9gories de boissons.<\/strong><\/p>\n<hr \/>\n<h3 style=\"text-align: center;\"><strong>PROGRAMME<\/strong><\/h3>\n<h4 style=\"font-weight: 400; text-align: center;\">9h30 &#8211; Accueil des participants<\/h4>\n<h4 style=\"font-weight: 400; text-align: center;\">10h00 &#8211; Introduction<\/h4>\n<p style=\"font-weight: 400;\"><strong>Partie 1\u00a0: Process et qualit\u00e9 organoleptique (10h10 \u2013 12h00)<\/strong><\/p>\n<ul>\n<li><span style=\"font-weight: 600;\"><u>La pr\u00e9servation organoleptique des vins, enjeu central de la d\u00e9salcoolisation\u00a0<\/u><\/span><\/li>\n<\/ul>\n<p>Fr\u00e9d\u00e9ric Brochet, Docteur en Oenologie<\/p>\n<ul>\n<li><strong style=\"font-style: inherit;\"><u>\u00c9tat des lieux des techniques de d\u00e9salcoolisation et perspectives<\/u><\/strong><\/li>\n<\/ul>\n<p style=\"font-weight: 400;\">Marion Breniaux, Post-doctorante, UMR \u0152nologie &#8211; ISVV, Universit\u00e9 de Bordeaux<\/p>\n<p style=\"font-weight: 400;\"><strong>\u00a0<\/strong><\/p>\n<p style=\"font-weight: 400;\"><strong>Table ronde avec la participation de :<\/strong><\/p>\n<p style=\"font-weight: 400;\">Animateur : Gilles de Revel, Professeur d&#8217;\u0153nologie, UMR \u0152nologie, ISVV &#8211; Universit\u00e9 de Bordeaux<\/p>\n<p style=\"font-weight: 400;\">Nicolas Dutour, Ing\u00e9nieur agronome et \u0153nologue &#8211; Laboratoires Dubernet,<\/p>\n<p style=\"font-weight: 400;\">David Schneider, Oenologue et Business Unit manager &#8211; Esencia (Laffort)<\/p>\n<p style=\"font-weight: 400;\">Fr\u00e9d\u00e9ric Ben &#8211; Le chai Sobre (Vivadour)<\/p>\n<p style=\"font-weight: 400;\">St\u00e9phane Bri\u00e8re, CEO &#8211; BS Tech<\/p>\n<h4 style=\"font-weight: 400; text-align: center;\">D\u00e9jeuner\u00a0: 12h00 \u2013 14h00<\/h4>\n<p style=\"font-weight: 400;\"><strong>Partie 2\u00a0: Cadre l\u00e9gal (14h00 \u2013 14h45) <\/strong><\/p>\n<ul>\n<li><strong><u>Le vin peut-il \u00eatre sans alcool\u00a0? \u00c9clairage sur la r\u00e9glementation <em>(en visio)<\/em><\/u><\/strong><\/li>\n<\/ul>\n<p style=\"font-weight: 400;\">Alejandro Fuentes Espinoza, Chef de l&#8217;Unit\u00e9 \u00c9conomie et Droit &#8211; OIV<\/p>\n<ul>\n<li><strong><u>Quelle r\u00e8glementation pour les vins bio\u00a0? <\/u><\/strong><\/li>\n<\/ul>\n<p style=\"font-weight: 400;\">\u00a0St\u00e9phane Becquet, Directeur Scientifique et Technique et Directeur Adjoint &#8211; Vignerons Bio Nouvelle Aquitaine<\/p>\n<p style=\"font-weight: 400;\"><strong>\u00a0<\/strong><\/p>\n<p style=\"font-weight: 400;\"><strong>Partie 3\u00a0: March\u00e9 et acceptation du consommateur (14h45 \u2013 16h45)<\/strong><\/p>\n<ul>\n<li><strong><u>Les tendances march\u00e9 du sans alcool<\/u><\/strong><u><\/u><\/li>\n<\/ul>\n<p style=\"font-weight: 400;\">Julien Veyron, Directeur des solutions clients &#8211; CGA by Nielsen<\/p>\n<ul>\n<li>\n<div><b><u>L\u2019\u00e9volution de l\u2019acceptabilit\u00e9 des vins \u00e0 faible teneur en alcool <\/u><\/b><\/div>\n<\/li>\n<\/ul>\n<p style=\"font-weight: 400;\">Rosella Sorio, Professeure Associ\u00e9e D\u00e9partement Marketing, ICN BS<\/p>\n<p style=\"font-weight: 400;\"><strong>\u00a0<\/strong><\/p>\n<p style=\"font-weight: 400;\"><strong>Table ronde avec la participation de\u00a0: (15h45 \u2013 17h00)<\/strong><\/p>\n<p style=\"font-weight: 400;\">Animateurs : Eric Giraud Heraud, Directeur de recherche sp\u00e9cialis\u00e9 en \u00e9conomie &#8211; INRAE, BSE, ISVV &amp; Gilles Brianceau, Directeur &#8211; Inno&#8217;vin<\/p>\n<p style=\"font-weight: 400;\">S\u00e9bastien Thomas, Co-fondateur et Directeur g\u00e9n\u00e9ral &#8211; Moderato,<\/p>\n<p style=\"font-weight: 400;\">Philippe Cazaux, Directeur g\u00e9n\u00e9ral &#8211; Bordeaux Families<\/p>\n<p style=\"font-weight: 400;\">Jean-Philippe Braud, Pr\u00e9sident et Fondateur \u2013 Geuledejoie<\/p>\n<p style=\"font-weight: 400;\">Christian Paly, Pr\u00e9sident du Comit\u00e9 national des appellations d&#8217;origine relatives aux vins et aux boissons alcoolis\u00e9es et eaux-de-vie &#8211; INAO<\/p>\n<p>\n<\/div><div class=\"kc-elm kc-css-486429 kc_text_block\"><\/p>\n<hr \/>\n<h3 style=\"text-align: left;\"><span style=\"color: #666699;\"><strong>INSCRIPTIONS<\/strong><\/span><\/h3>\n<p>Pour vous inscrire, veuillez vous rendre sur la page suivante :<\/p>\n<p>\n<\/div><div class=\"kc-elm kc-css-670800\" style=\"height: 20px; clear: both; width:100%;\"><\/div>\n<div class=\"kc-elm kc-css-918331\">\n\t<a class=\"kc_button\" href=\"https:\/\/www.billetweb.fr\/journee-technique-vins-no-low\" target=\"_self\" title=\"\" onclick=\"\">\n\t\tINSCRIPTIONS\t<\/a>\n<\/div>\n<div class=\"kc-elm kc-css-86818\" style=\"height: 20px; clear: both; width:100%;\"><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Les comportements de consommation alimentaire semblent \u00e9voluer depuis quelques ann\u00e9es vers des choix plus sains et sobres se traduisant dans le segment des boissons alcoolis\u00e9es par l\u2019\u00e9mergence et la croissance [&hellip;]<\/p>\n","protected":false},"author":3700,"featured_media":24234,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-24220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Journ\u00e9e Technique : Les vins No Low | INNO&#039;VIN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Journ\u00e9e Technique : Les vins No Low | INNO&#039;VIN\" \/>\n<meta property=\"og:description\" content=\"Les comportements de consommation alimentaire semblent \u00e9voluer depuis quelques ann\u00e9es vers des choix plus sains et sobres se traduisant dans le segment des boissons alcoolis\u00e9es par l\u2019\u00e9mergence et la croissance [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/\" \/>\n<meta property=\"og:site_name\" content=\"INNO&#039;VIN\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-01T15:21:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-13T14:59:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/innovin.fr\/wp-content\/uploads\/2024\/02\/bandeau-final.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1165\" \/>\n\t<meta property=\"og:image:height\" content=\"655\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Axel Tune\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Axel Tune\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/\",\"url\":\"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/\",\"name\":\"Journ\u00e9e Technique : Les vins No Low | INNO'VIN\",\"isPartOf\":{\"@id\":\"https:\/\/innovin.fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/innovin.fr\/wp-content\/uploads\/2024\/02\/bandeau-final.png\",\"datePublished\":\"2024-03-01T15:21:02+00:00\",\"dateModified\":\"2024-03-13T14:59:18+00:00\",\"author\":{\"@id\":\"https:\/\/innovin.fr\/#\/schema\/person\/fc3064c6e80386a9c18b15e37395b8dc\"},\"breadcrumb\":{\"@id\":\"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/#primaryimage\",\"url\":\"https:\/\/innovin.fr\/wp-content\/uploads\/2024\/02\/bandeau-final.png\",\"contentUrl\":\"https:\/\/innovin.fr\/wp-content\/uploads\/2024\/02\/bandeau-final.png\",\"width\":1165,\"height\":655},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/innovin.fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Journ\u00e9e Technique : Les vins No Low\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/innovin.fr\/#website\",\"url\":\"https:\/\/innovin.fr\/\",\"name\":\"INNO'VIN\",\"description\":\"Innovation at the service of the wine industry\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/innovin.fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/innovin.fr\/#\/schema\/person\/fc3064c6e80386a9c18b15e37395b8dc\",\"name\":\"Axel Tune\",\"url\":\"https:\/\/innovin.fr\/en\/author\/axel\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Journ\u00e9e Technique : Les vins No Low | INNO'VIN","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/","og_locale":"en_US","og_type":"article","og_title":"Journ\u00e9e Technique : Les vins No Low | INNO'VIN","og_description":"Les comportements de consommation alimentaire semblent \u00e9voluer depuis quelques ann\u00e9es vers des choix plus sains et sobres se traduisant dans le segment des boissons alcoolis\u00e9es par l\u2019\u00e9mergence et la croissance [&hellip;]","og_url":"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/","og_site_name":"INNO'VIN","article_published_time":"2024-03-01T15:21:02+00:00","article_modified_time":"2024-03-13T14:59:18+00:00","og_image":[{"width":1165,"height":655,"url":"https:\/\/innovin.fr\/wp-content\/uploads\/2024\/02\/bandeau-final.png","type":"image\/png"}],"author":"Axel Tune","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Axel Tune","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/","url":"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/","name":"Journ\u00e9e Technique : Les vins No Low | INNO'VIN","isPartOf":{"@id":"https:\/\/innovin.fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/#primaryimage"},"image":{"@id":"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/#primaryimage"},"thumbnailUrl":"https:\/\/innovin.fr\/wp-content\/uploads\/2024\/02\/bandeau-final.png","datePublished":"2024-03-01T15:21:02+00:00","dateModified":"2024-03-13T14:59:18+00:00","author":{"@id":"https:\/\/innovin.fr\/#\/schema\/person\/fc3064c6e80386a9c18b15e37395b8dc"},"breadcrumb":{"@id":"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/#primaryimage","url":"https:\/\/innovin.fr\/wp-content\/uploads\/2024\/02\/bandeau-final.png","contentUrl":"https:\/\/innovin.fr\/wp-content\/uploads\/2024\/02\/bandeau-final.png","width":1165,"height":655},{"@type":"BreadcrumbList","@id":"https:\/\/innovin.fr\/journee-technique-les-vins-no-low\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/innovin.fr\/"},{"@type":"ListItem","position":2,"name":"Journ\u00e9e Technique : Les vins No Low"}]},{"@type":"WebSite","@id":"https:\/\/innovin.fr\/#website","url":"https:\/\/innovin.fr\/","name":"INNO'VIN","description":"Innovation at the service of the wine industry","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/innovin.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/innovin.fr\/#\/schema\/person\/fc3064c6e80386a9c18b15e37395b8dc","name":"Axel Tune","url":"https:\/\/innovin.fr\/en\/author\/axel\/"}]}},"_links":{"self":[{"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/posts\/24220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/users\/3700"}],"replies":[{"embeddable":true,"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/comments?post=24220"}],"version-history":[{"count":34,"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/posts\/24220\/revisions"}],"predecessor-version":[{"id":24230,"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/posts\/24220\/revisions\/24230"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/media\/24234"}],"wp:attachment":[{"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/media?parent=24220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/categories?post=24220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/innovin.fr\/en\/wp-json\/wp\/v2\/tags?post=24220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}